Table of Contents
- 1. Key Takeaways
- 2. What Is the BOB Tiara Credit Card?
- 3. Reward Points: Same 5X System as Eterna
- 4. Quarterly Voucher Stack: The ₹14,000/Year Benefit
- 5. Complimentary Memberships: OTT, Food & Fitness
- 6. Women’s Health Package: The Unique Benefit
- 7. Lounge Access & Travel Benefits
- 8. Fee Structure
- 9. Eligibility and Documents
- 10. How to Apply
- 11. BOB Tiara vs BOB Eterna: Which Should You Pick?
- 12. Who Should Get This Card (And Who Shouldn’t)
- 13. Pros and Cons
- 14. Final Verdict
- 15. Frequently Asked Questions
Key Takeaways
| Annual Fee | ₹2,499 + GST (waivable on ₹2.5L annual spend) |
|---|---|
| For Whom | Women only - India’s only women-exclusive premium credit card |
| Reward Rate | 3.75% on dining, travel & international (15 RP per ₹100) |
| Base Reward Rate | 0.75% on other spends (3 RP per ₹100) |
| Lounge Access | Unlimited domestic (₹40,000 quarterly spend required) |
| Welcome Benefits | 12-month FITPASS Pro (₹48,000 value) + Amazon Prime + Jio Hotstar + Gaana Plus + Swiggy One (3 months) |
| Quarterly Vouchers | ₹500 each at Nykaa, Flipkart, Myntra + ₹1,500 at Lakmé Salon + ₹250 at BookMyShow + ₹250 at BigBasket |
| Health Benefit | Free women’s health package: Pap Smear, Blood Tests, Mammography |
| Forex Markup | 2% (lower than 3.5% industry average) |
| Network | RuPay (UPI-linkable) |
| Min Income | ₹7.2 lakh/year |
| Our Verdict | Unmatched value-for-money if you’re a woman who shops online, dines out, and travels domestically. The quarterly vouchers alone are worth ₹12,000/year. |
What Is the BOB Tiara Credit Card?
The BOB Tiara is India’s only women-exclusive premium credit card, launched by BOBCARD on the RuPay network. It’s positioned as a lifestyle-first card that combines the travel and reward benefits of the Eterna with women-specific perks that no other card in India currently offers - including a complimentary mammography and pap smear health package, quarterly shopping vouchers on Nykaa, Myntra, Flipkart, and Lakmé Salon, and free OTT memberships.
What sets the Tiara apart from simply being “the Eterna but for women” is the quarterly voucher stack. At face value, the Nykaa (₹500), Flipkart (₹500), Myntra (₹500), Lakmé Salon (₹1,500), BookMyShow (₹250), and BigBasket (₹250) vouchers add up to ₹3,500 per quarter - that’s ₹14,000 per year in discount vouchers alone, from a card with a ₹2,499 annual fee. Add the free Amazon Prime, Jio Hotstar, Gaana Plus, Swiggy One, and FITPASS memberships, and the total stated benefit value exceeds ₹80,000.
Of course, stated value and real value are different things. You’ll only realise the full benefit if you actually shop at these specific brands and use these specific services. Let’s break it all down.
Reward Points: Same 5X System as Eterna
The Earning Structure
| Category | RP per ₹100 | Value-Back | Note |
|---|---|---|---|
| Dining | 15 RP (5X) | 3.75% | Accelerated |
| Travel | 15 RP (5X) | 3.75% | Accelerated |
| International Spends | 15 RP (5X) | 3.75% | Accelerated |
| All Other Eligible | 3 RP (1X) | 0.75% | Base rate |
| UPI Transactions | Capped | Max ₹500/cycle | RuPay UPI linked |
Each reward point = ₹0.25 when redeemed as cashback (statement credit). The redemption ratio is 4:1, meaning 4 reward points = ₹1.
Key difference from Eterna: The reward structure is identical (5X on dining/travel/international, 1X on others), but the Tiara adds the massive quarterly voucher benefit on top. The Eterna doesn’t have vouchers - it has BOGO movie tickets instead.
Quarterly Voucher Stack: The ₹14,000/Year Benefit
This is the Tiara’s killer feature and the main reason it outperforms the Eterna on pure value for women who shop at these brands.
| Brand | Amount/Quarter | Annual Value | Redemption |
|---|---|---|---|
| Nykaa | ₹500 | ₹2,000 | Via RuPay Select portal |
| Flipkart | ₹500 | ₹2,000 | Via RuPay Select portal |
| Myntra | ₹500 | ₹2,000 | Via RuPay Select portal |
| Lakmé Salon | ₹1,500 | ₹6,000 | Via RuPay Select portal |
| BookMyShow | ₹250 | ₹1,000 | Flat ₹250 on 2+ tickets |
| BigBasket | ₹250 | ₹1,000 | Via RuPay Select portal |
| TOTAL | ₹3,500/quarter | ₹14,000/year | 5.6x the annual fee |
Reality check: These are discount vouchers, not cashback. You need to actually spend at these brands to realise the value. If you don’t shop at Nykaa, don’t use Lakmé Salon, and don’t order on BigBasket, a significant portion of this ₹14,000 goes unused. For women who do shop at these brands regularly, this benefit alone makes the Tiara one of the highest-ROI credit cards in India.
Complimentary Memberships: OTT, Food & Fitness
The Tiara comes with a stack of annual and limited-period memberships that are automatically activated for primary cardholders:
| Membership | Duration | Stated Value |
|---|---|---|
| FITPASS Pro | 12 months | ₹48,000 (activate within 60 days of card issuance) |
| Amazon Prime | Annual | ~₹1,499/year |
| Jio Hotstar | Annual | ~₹899-1,499/year |
| Gaana Plus | Annual | ~₹399/year |
| Swiggy One | 3 months (once/year) | ~₹299 (3-month equivalent) |
Note: All memberships are for the primary cardholder only. Add-on cardholders do not receive these benefits.
Women’s Health Package: The Unique Benefit
This is the one benefit no other credit card in India offers. The Tiara includes a complimentary women’s health check-up package that covers Pap Smear & Blood Tests and a Mammography package. These are redeemed via the RuPay Select portal and are available once per year for primary cardholders.
A mammography test typically costs ₹1,500-3,000 at private diagnostic centres. A Pap smear with blood tests runs another ₹1,000-2,000. So the real-world value of this benefit is approximately ₹2,500-5,000, which alone covers the annual fee.
For women who would get these screenings anyway (as recommended by gynaecologists for women above 30-35), this is genuine, tangible value - not a marketing gimmick.
Lounge Access & Travel Benefits
Domestic Lounge Access
Identical to the Eterna: unlimited complimentary access to domestic airport lounges. Same condition applies - minimum spend of ₹40,000 in the preceding calendar quarter. For newly issued cards, the quarterly spending requirement is waived in the first quarter.
International Travel
2% forex markup (same as Eterna, lower than 3.5% industry average). 5X rewards on international spends. No international lounge access - same gap as the Eterna.
UPI Integration
RuPay network card - can be linked to Google Pay, PhonePe, Paytm, BHIM, and other UPI apps. Reward points on UPI transactions are capped at ₹500 per statement cycle.
Fee Structure
| Fee Type | Amount | Waiver Condition |
|---|---|---|
| Joining Fee | ₹2,499 + GST | Waived on ₹25,000 spend in first 60 days |
| Annual Fee | ₹2,499 + GST | Waived on ₹2,50,000 spend in anniversary year |
| Add-on Card | Free | Up to 3 lifetime free (female family members only) |
| Forex Markup | 2% | Not waivable |
| Fuel Surcharge | 1% waiver | ₹400-₹5,000 transactions, max ₹250/cycle. No RP on fuel. |
Add-on card restriction: Unlike the Eterna which allows add-on cards for any family member, the Tiara limits add-on cards to female family members only - mother, sister, or daughter above 18.
Eligibility and Documents
Who Can Apply
| Criteria | Requirement |
|---|---|
| Gender | Women only |
| Nationality | Indian Resident |
| Age (Salaried) | 25 to 55 years |
| Age (Self-Employed) | 21 to 65 years |
| Min Income | ₹7,20,000 per annum |
Documents: PAN Card (mandatory) + passport-size photo + address proof (Aadhaar/Passport/DL/Voter ID) + income proof (salary bank statements for 2 months or ITR for self-employed).
How to Apply
Visit bobcard.co.in and navigate to the Tiara card page. Click “Apply Now” or “Submit Enquiry.” Fill the online application, complete e-sign via Aadhaar, and verify identity through Video KYC. You do not need an existing Bank of Baroda account.
Important: Existing BOBCARD variants cannot be upgraded to Tiara. It requires a fresh application. The Tiara also cannot be issued as an additional card.
BOB Tiara vs BOB Eterna: Which Should You Pick?
| Feature | BOB Tiara | BOB Eterna |
|---|---|---|
| For Whom | Women only | Anyone |
| Annual Fee | ₹2,499 + GST | ₹2,499 + GST |
| Reward Rate (Best) | 3.75% (5X) | 3.75% (5X) |
| Quarterly Vouchers | ₹3,500/quarter (₹14K/year) | None |
| OTT Memberships | Prime + Hotstar + Gaana | None |
| Health Package | Mammography + Pap Smear | None |
| Movie Benefit | BookMyShow ₹250/quarter | District BOGO ₹250/month |
| FITPASS | 12 months | 12 months |
| Lounge Access | Unlimited domestic | Unlimited domestic |
| Milestone Bonus | None stated | 20K RP on ₹5L spend |
| Add-on Cards | 3 free (women only) | 3 free (any family member) |
| Min Income | ₹7.2 lakh | ₹12 lakh |
| Network | RuPay | Visa Infinite / RuPay |
Bottom line: If you’re a woman who shops at Nykaa/Myntra/Flipkart and values OTT memberships and the health package, the Tiara delivers significantly more total value than the Eterna at the same fee. If you’re a high spender (₹5L+/year) who wants the milestone bonus and doesn’t care about vouchers, the Eterna’s 20,000 bonus RP may edge it out.
Who Should Get This Card (And Who Shouldn’t)
Get the Tiara If:
You’re a woman who shops regularly on Nykaa, Myntra, or Flipkart (the quarterly vouchers alone justify the card). You value free OTT subscriptions (Amazon Prime + Hotstar + Gaana). You fly domestically and want unlimited lounge access. You want a credit card with a built-in health screening benefit. You earn ₹7.2 lakh+/year and want a premium card with a realistic fee waiver.
Skip the Tiara If:
You’re not a woman (this card is gender-restricted). You don’t shop at the specific voucher brands (the ₹14K/year benefit becomes meaningless). You need international lounge access. You’re a very high spender who would benefit more from the Eterna’s milestone bonus. You want add-on cards for male family members (Tiara restricts to female family only).
Pros and Cons
| ✅ PROS | ❌ CONS |
|---|---|
| ₹14,000/year in quarterly vouchers (Nykaa, Myntra, Flipkart, Lakmé) Free Amazon Prime + Jio Hotstar + Gaana Plus annually Unique women’s health package (mammography + pap smear) Unlimited domestic lounge access Lower income requirement (₹7.2L vs Eterna’s ₹12L) RuPay = UPI linkable for everyday payments | Women-only - excludes 50% of the population Vouchers only useful if you shop at those specific brands No international lounge access No milestone bonus (Eterna gives 20K RP on ₹5L spend) Add-on cards restricted to female family only Same MCC exclusions as Eterna (rent, groceries, fuel, etc.) |
Final Verdict
| The BOB Tiara is the most feature-packed women’s credit card in India, and it’s not even close. At the same ₹2,499 annual fee as the Eterna, it offers everything the Eterna does (unlimited lounge, 3.75% rewards, 2% forex, FITPASS) plus ₹14,000 in annual shopping vouchers, free OTT memberships, and a women’s health check-up package. The only things the Eterna has that the Tiara doesn’t are the milestone bonus and gender-neutral add-on cards. For any woman earning ₹7.2 lakh+ per year who shops at Nykaa, Myntra, or Flipkart even occasionally, and who values Amazon Prime or Jio Hotstar, the Tiara delivers more total value than any other card at this price point - including the Eterna. Bottom line: If you qualify, the Tiara should be your first choice before the Eterna. |
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➡ Apply for BOB Tiara Credit Card
This review was compiled using publicly available information from bobcard.co.in/credit-card-types/tiara, verified as of April 2026. BOBCARD has announced feature and charge revisions effective 1st April 2026 - check bobcard.io/1Apr26 for latest MITC details.