Table of Contents
- 1. Key Takeaways
- 2. Active IVR Helpline Numbers (Post-15 June 2026)
- 3. What to Have Ready Before Calling
- 4. Email Support
- 5. WhatsApp Support
- 6. SMS Service
- 7. BOBCARD Mobile App
- 8. Customer Portal
- 9. Application Tracking
- 10. Escalation Contacts
- 11. Social Media Channels
- 12. Corporate Office Address
- 13. Which Channel to Use for Common Situations
Key Takeaways
- Active IVR helpline numbers from 15 June 2026: 1800 2090 and 1800 1210 (general, 24x7 toll-free). Dedicated Eterna card line: 1800 103 1002.
- Discontinued from 15 June 2026: 18002665100, 18002667100, and 18001031006. These numbers no longer work - update your contacts.
- Primary complaint email: crm@bobcard.co.in. Response within 5 working days. Escalation email: escalations@bobcard.co.in.
- WhatsApp support: +91 7208476628. Send "Hi" to start. Available 24x7 for balance check, card block, statement, reward points, and enabling e-commerce.
- SMS service: send commands to 9223172141 from your registered mobile number only. Normal SMS charges apply.
- Mis-selling and harassment complaints go to a separate dedicated email: salesgrievance@bobcard.co.in.
- The BOBCARD mobile app and customer portal (portal.bobcard.co.in) handle most self-service actions without needing to call.
- For complaints abroad: contact the IVR numbers above or email crm@bobcard.co.in - BOBCARD does not maintain a separate published international helpline as of 2026.
Active IVR Helpline Numbers (Post-15 June 2026)
BOBCARD's IVR helplines provide 24x7 automated self-service and connect to customer care agents for complex queries. These are the only active toll-free IVR numbers as of July 2026:
| Number | For | Availability |
|---|---|---|
| 1800 2090 | General BOBCARD customer care - all card variants | 24x7, toll-free |
| 1800 1210 | General BOBCARD customer care - all card variants (alternate line) | 24x7, toll-free |
| 1800 103 1002 | BOBCARD Eterna card - dedicated priority line | 24x7, toll-free |
What you can do via IVR self-service (without speaking to an agent): balance enquiry, card blocking (lost/stolen), PIN generation and reset, last 3 transactions, payment information. For anything not available in the self-service menu, press the option to speak with an agent.
Discontinued Numbers - Do Not Use
The following numbers were discontinued effective 15 June 2026 and no longer connect:
- 18002665100 - discontinued
- 18002667100 - discontinued
- 18001031006 - discontinued
If you have any of these saved in your phone or written down as BOBCARD customer care, delete them and replace with 1800 2090 or 1800 1210.
What to Have Ready Before Calling
BOBCARD's Grievance & Redressal page specifies the information to keep ready before calling - having this at hand reduces call handling time significantly:
- Your BOBCARD credit card number (you can quote only the last 4 digits to the agent for security)
- Your registered name on the card
- Your registered mobile number
- Your registered email ID (if applicable)
- For transaction disputes: the date, merchant name, and amount of the transaction in question
- For existing complaints: your Ticket ID from the prior interaction
Email Support
Email is the recommended channel for formal complaints and service requests, because it creates a documented trail with timestamps and auto-generated reference numbers - essential for escalation if the issue is not resolved at the first level.
| Purpose | Email Address | Response Time |
|---|---|---|
| General queries and complaints (Level 1) | crm@bobcard.co.in | 5 working days; auto-reply with Ticket ID sent immediately |
| Escalation to Grievance Redressal Officer (Level 2) | escalations@bobcard.co.in | 3 working days from receipt of escalation |
| Mis-selling and harassment by BOBCARD sales representatives | salesgrievance@bobcard.co.in | Dedicated channel - not the same as crm@bobcard.co.in |
| Insurance-related queries and claims | insurance@bobcard.co.in | Insurance team - for claim initiation and status queries |
Always write from your registered email address - BOBCARD can cross-reference your account faster when the email matches their records. Include your registered mobile number and the last 4 digits of your card in every email. Never include the full 16-digit card number in email.
WhatsApp Support
BOBCARD's WhatsApp service at +91 7208476628 is available 24x7 including holidays. It handles both self-service commands and menu-based interactions. Send "Hi" to initiate a session.
| WhatsApp Command | What It Does |
|---|---|
| BAL XXXX | Current available balance and total outstanding (XXXX = last 4 digits of your card) |
| REWARD XXXX | Current reward points balance |
| STAT XXXX | Last statement summary - amount due and payment due date |
| PAYMENT XXXX | Details of your last bill payment |
| BLOCK XXXX | Immediately blocks your card - use if card is lost or stolen |
| DOM XXXX | Enables your card for domestic e-commerce (online) transactions if previously disabled |
All commands require the last 4 digits of your BOBCARD as the suffix. The WhatsApp number must match the registered mobile number on your BOBCARD account - commands sent from unregistered numbers will not be processed.
SMS Service
The BOBCARD SMS service at 9223172141 provides instant self-service from your registered mobile number. Normal SMS charges from your telecom operator apply - BOBCARD does not separately charge for this service.
| SMS Command (send to 9223172141) | What It Returns |
|---|---|
| BAL XXXX | Available credit balance and outstanding on your BOBCARD |
| REWARD XXXX | Current reward points balance |
| STAT XXXX | Last statement - amount due and payment due date |
| PAYMENT XXXX | Last bill payment details |
| BLOCK XXXX | Blocks your card immediately - confirmation SMS sent back |
| DOM XXXX | Enables domestic e-commerce transactions on your card |
SMS must be sent from your registered mobile number only. XXXX represents the last 4 digits of your BOBCARD. Commands sent from unregistered numbers are not actioned. This service is particularly useful for blocking a card quickly when you do not have internet access - "BLOCK XXXX" takes effect as soon as BOBCARD receives the SMS.
BOBCARD Mobile App
The BOBCARD mobile app is the most comprehensive self-service channel - covering the widest range of actions without needing to call or email. Available on Google Play Store (Android) and Apple App Store (iOS).
What you can do via the BOBCARD app:
- View real-time balance, available credit limit, and transaction history
- Download and view monthly statements
- Pay your credit card bill directly
- Convert transactions to EMI (Smart EMI / post-purchase conversion)
- Generate or reset your card PIN
- Enable or disable card channels: online transactions, international transactions, contactless
- Set and adjust daily transaction limits per channel
- Set individual spending limits for add-on cardholders
- Block your card (temporarily or permanently) and request a replacement
- Raise service requests and track Ticket IDs
- Redeem reward points
- View and track active EMI schedules
Log in using your registered mobile number and MPIN, or enable biometric login. If you have not registered on the app, download it and register using your card number and registered mobile - the first-time setup takes under 5 minutes.
Customer Portal
The BOBCARD customer portal at portal.bobcard.co.in offers the same core capabilities as the mobile app from a desktop or laptop browser. It is the preferred channel for tasks that benefit from a larger screen, such as downloading PDF statements for multiple months, reviewing EMI amortisation schedules, or filing service requests with attached documents.
- URL: portal.bobcard.co.in
- Login: username and password set at the time of portal registration
- Available 24x7; no additional software required beyond a browser
- Statements, transaction history, EMI status, service requests, and card controls all accessible from the portal
Application Tracking
If you have applied for a new BOBCARD and want to check the status, use the dedicated application tracker - this is separate from the general customer care channels:
- URL: bobcard.co.in/get-in-touch/track-application
- Track using: Application ID (from the confirmation SMS/email), PAN card number, or registered mobile number
- No login required - the tracker is publicly accessible
- For card delivery status once dispatched: a courier tracking number is sent to your registered mobile number. Use that number on the courier's own website.
Escalation Contacts
If first-level support does not resolve your issue, BOBCARD's escalation contacts are:
| Level | Contact | Details | |||
|---|---|---|---|---|---|
| Level 1 - Customer Care | crm@bobcard.co.in | 1800 2090 | 1800 1210 | 5 working days resolution target | |
| Level 2 - Grievance Redressal Officer | escalations@bobcard.co.in | 022-69753600 (Ext. 433) | Mr. Ravi Ranjan Kumar | 3 working days | BOBCARD Limited, 15th Floor, DLH Park, S.V. Road, Goregaon West, Mumbai – 400 102 |
| Level 3 - Nodal Officer | bobcard.co.in/nodal-officer-details | Current officer name and contact published on the website - verify before writing | |||
| Level 4 - RBI Integrated Ombudsman | cms.rbi.org.in | File if unresolved after 30 days from first complaint, or on unsatisfactory final response. Free; no lawyer needed. |
Always quote your Ticket ID from the previous level when escalating. Without it, BOBCARD's team must reconstruct your complaint history from account records, which slows resolution.
Social Media Channels
BOBCARD monitors its official social media handles for customer queries and complaints. These are useful for visibility on unresolved issues and can sometimes prompt faster attention than email queues. Do not share sensitive card details (full card number, CVV, OTP, PIN) on any social media platform.
- Twitter / X: @BOBCardOfficial (verify the official handle at bobcard.co.in before DMing)
- Facebook: official Bank of Baroda / BOBCARD page
- LinkedIn: BOBCARD official page
Per BOBCARD's Fair Practice Code, social media is listed as a recognised complaint channel. A complaint raised via social media DM or mention should generate a service request in the same way as an email - ask the agent responding via social media to provide a Ticket ID for your complaint.
Corporate Office Address
For written correspondence by post (formal complaints, legal notices, or cases requiring physical documentation):
BOBCARD Limited15th Floor, 1502/1503/1504DLH Park, S.V. RoadGoregaon West, Mumbai – 400 102Maharashtra, India
Registered Office: "Baroda House," 2nd Floor, Behind Dewan Shopping Centre, S.V. Road, Jogeshwari (West), Mumbai – 400 102.
Phone (corporate office): 91-22-4206 8502
Which Channel to Use for Common Situations
| Situation | Best Channel | Why |
|---|---|---|
| Card lost or stolen - block immediately | SMS "BLOCK XXXX" to 9223172141 OR BOBCARD app OR call 1800 2090 | Fastest options; SMS works without internet |
| Unauthorised / disputed transaction | Email crm@bobcard.co.in with transaction details + call 1800 2090 to log formal dispute | Email creates documented trail; call confirms immediate flag on account |
| Payment not reflected on account | Call 1800 2090 with UTR / UPI Transaction ID ready | Agent can trace and escalate with the reference number immediately |
| PIN generation or reset | BOBCARD app or IVR (1800 2090) | Instant self-service; no agent wait |
| Enable international transactions before travel | BOBCARD app → Card Controls | Instant toggle; no call needed |
| Formal complaint (service failure, fee dispute) | Email crm@bobcard.co.in from registered email | Auto-generates Ticket ID; creates escalation-ready paper trail |
| Check reward points balance | SMS "REWARD XXXX" to 9223172141 or WhatsApp BAL XXXX | Instant self-service without call or login |
| Escalate an unresolved complaint | Email escalations@bobcard.co.in with original Ticket ID | Dedicated escalation team; 3-day response commitment |
| Application status | bobcard.co.in/get-in-touch/track-application | No call needed; track with PAN or Application ID |
Frequently Asked Questions
Disclaimer
Contact details, helpline numbers, and email addresses are sourced from bobcard.co.in as of July 2026. The discontinuation of 18002665100, 18002667100, and 18001031006 was announced by BOBCARD effective 15 June 2026. Contact details are subject to change - verify current details at bobcard.co.in/get-in-touch before attempting to reach BOBCARD support. This article is for informational purposes only and does not constitute financial or legal advice. All card features, fees, and terms are subject to change. Data sourced from bobcard.co.in and BOBCARD MITC Ver 19 (April 2026). BOBCARD card issuance is at BOBCARD Limited's sole discretion. Readers are advised to refer to the Most Important Terms and Conditions (MITC) available at bobcard.co.in before making any financial decision. BOBCARD Limited (formerly BOB Financial Solutions Limited) is a 100% subsidiary of Bank of Baroda and an RBI-regulated entity.
